CMO Resume

Why not see if we can game some SERPs?

Short Summary:

Hands-on SaaS founder with 13+ years of marketing and product leadership experience. A majority of my time has been spent in the staffing and recruiting technology sphere and I believe connecting talent with opportunity is an extraordinarily important part of the global economy; especially today. Most recently I co-founded and was CMO for Herefish which was acquired by Bullhorn ATS in early 2020. My marketing philosophy centers around the people that interact with our products and create experiences that connect them with the brand to create desired business outcomes.

Relevant Experience:

Herefish (November 2014 – Present)

Herefish was the first automation platform built for the staffing and recruiting space. Firms that use Herefish see an average lift in placements from existing candidates of 76% and a reduction of 3.2 hours per day of repetitive busywork. We were acquired in early 2020 by Bullhorn where our solution has contributed 20% of net-new annual revenue.

CMO & Co-founder
Founding member responsible for creating a brand that differentiated in the space, building an engine to effectively drive leads and a product that simplified automation for a new audience.


Harbinger Labs (October 2012 – December 2018)

Harbinger Labs is a small digital marketing company focused on SEO, PPC and analytics. I wanted to apply my approach to SaaS and tech-centric companies and help them overcome their marketing challenges. I sourced and managed contract employees when needed.

Founder & Operator
Started the company where I marketed and sold services to SaaS and tech-centric companies. My experience as a marketing leader helped create strategies and then execute in collaboration with our customer’s teams.


Sendouts (November 2007 – July 2012)

Sendouts was a software company that built software products for the third party recruiting and staffing industry.  It was acquired in 2012 by Bullhorn.

Head of Marketing (October 2009 – July 2012)
Lead the entire marketing function and part of the strategic management team.  Assume every major responsibility previously held by the VP of Sales & Marketing.  I’m a functional manager and work side-by-side with the team.

Marketing Manager (November 2007 – October 2009)
Coordinated and built the lead generation activities and responsible for deliverables across all general marketing initiatives.  Team lead and POC for vendors and agencies.



University of Missouri (Columbia, MO)
Bachelor of Science (2004) – Management

Western State College of Colorado (Gunnison, CO)

Key skills:
Creativity, attention to detail, copywriting, storytelling, digital marketing, content marketing, user experience, design

Adobe Illustrator, XD, Photoshop, Pardot, Hubspot, Microsoft Office, Mac OSX, Salesforce (Admin), Google Analytics, Google Search Console, Moz, Google Office


Charter member of the Agile Marketing Manifesto and currently host the site along with contributing to the community